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The Dutch housing market is experiencing a growing trend in housing prices and financial institutions predict even further increases in 2024 and 2025. Meanwhile, the approval of the Affordable Rent Act creates uncertainties in the rental market, as while it may reduce rental costs, landlords may be prompted to sell their properties creating a reduction in rental properties and market pressure. Additionally, financial research shows that despite Dutch homeowners having the financial capacity to fund sustainability upgrades, their concerns regarding limited subsidies and return on investment hinder widespread adoption.